Concurrent 4B: Which Mobile Technology is Right for Your Product? Native or HTML5? Or Both?
Native apps have made a powerful buzz in the world of publishing, and now, so are HTML5 web apps. Both have their pros / cons from both a business and technological perspective. An open discussion about the decision-making that should go into the choice of mobile technology will be informative and helpful for all interested in the mobile dissemination of scholarly literature.
Moderator: Bill Kasdorf, APEX
