May 27, 2021 – Maverick Publishing Specialists Ltd, announced today that the former Vice President of Content Enablement at Wiley, Alison Maclean, has joined the Maverick team of publishing industry experts as a Senior Associate.
Ms. Maclean brings extensive international industry experience with expertise in concept-to-market publishing operations, editorial, and content management. She has worked in many market sectors, including trade, education, reference, and professional publishing.
Alison will support Maverick clients across a number of different areas. These include helping to shape publishing programs; directing, scaling and optimizing content operations; and assisting in marshalling complex project portfolios to deliver significant benefits. Her particular strengths include bridging and balancing multiple stakeholder priorities, collaborative leadership, and clear thinking.
Most recently, Alison held the position of Vice President, Content Enablement at Wiley. Her brief included defining and executing strategic initiatives to manage operational cost, in addition to leading the global team responsible for process design, content technology, editorial standards, accessibility, data governance, vendor management, and KPI design and reporting.
“Alison Maclean is an outstanding addition to Maverick’s specialist team,” said Maverick President, Martin Marlow. “Her experience in working with teams to commission, shape, and deliver content with clarity and impact will be of great benefit to our publishing clients.”
“Maverick’s values resonate strongly with me: publishing expertise, flexibility, quality, and results. Our industry has always been in flux but never more so than it is now. I’m excited to be associated with bright, energetic professionals who are helping publishers to navigate the rapids successfully,” said Alison.
Alison has previously served as professor and program director of Creative Book Publishing at Humber College (Ontario), guiding graduate students to best practices in book publishing. Throughout her career, she has been known as a trusted, empathetic leader with a natural ability to forge successful partnerships.
About Maverick Publishing Specialists
Maverick is a leading, specialist consultancy and outsource services company designed specifically for the publishing industry. We focus on providing high-level e-publishing strategy development; strategic and operational marketing and direct sales; market research; product, content and technical consultancy; and distributor / partner relations support for publishers in all market sectors. The Maverick team are publishing specialists with specific expertise across all areas of print and electronic information. We supply customised project based or interim management services that can be tailored to our individual customers’ needs. Maverick resources cover UK and Europe, USA and Canada, Latin America, as well as Australia and Asia Pacific. Visit www.maverick-os.com for more information.