The Society for Scholarly Publishing is pleased to announce Christina DeRose will join the SSP team as Industry Relations Associate. DeRose has a great deal of experience in working with associations to build client relationships and possesses the necessary experience and knowledge needed to see SSP excel in driving revenue generating activities. Officially beginning her new role at the SSP Annual Meeting in Chicago, on May 30, she will be onsite to meet with members, exhibitors, and sponsors.
DeRose will be responsible for selling exhibits, sponsorships, and advertising opportunities, while liaising and collaborating directly with all key leaders involved. She is joining the SSP team through an Industry Relations partnership with AH.
“Christina brings a broad range of experience and skills to the role of Industry Relations Associate,” said Melanie Dolechek, SSP Executive Director. “We are excited to welcome Christina to the team. I’m sure many SSP members will be hearing from her soon and we are looking forward to partnering with her and AH as SSP continues to grow.”
Over the past two years, SSP has added new programs and opportunities for industry suppliers to reach scholarly publishers. As a result, the need for a dedicated industry relations associate that can help industry suppliers develop a year-round, cross-channel strategy to reach the people and organizations who need their services has become imperative.
The Development Committee, led by co-chairs Veronica Showers, Client Development Manager at Aries Systems and Rebecca Shumbata, Special Sales Account Manager at Mary Ann Liebert, will continue in their advisory role, providing information and advice about the scholarly communications industry as well as generating ideas and innovative strategies for increasing the value of these channels to sponsors, exhibitors, and advertisers.
Current Sales Manager, Kelly Smykal will continue to support SSP and its sponsors, exhibitors, and advertisers through the Annual Meeting in early June.
“Kelly was instrumental in helping SSP make the transition from a volunteer-based development approach to a staff-based role, and in launching advertising sales for The Scholarly Kitchen,” added Dolechek. “We appreciate Kelly’s contributions over the past two years and wish her well as she transitions her duties to Christina at the beginning of June.”