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2003 annual meeting

Pre-Meeting Workshops

Wednesday, May 28, 2003

XML Workflows: Getting and Using XML Effectively

 Moderator:
  • Bill Kasdorf, President, Impressions Book and Journal Services

Speaker:

  • D.J. Rausch, System Integration Engineer, Beacon Publishing Services

Publishers have come to realize how important XML is to the future — but few are realizing concrete benefits from it today. This seminar is designed to show two sides of XML. The first part is an overview of a variety of XML workflows, with concrete real – life examples, showing that there are number of ways XML can be obtained and used in the editorial and production process. The second part focuses on how to use XML for presentation on the Web; it will consist of a “live” demonstration of three viable options for rendering XML online using XSLT for transformation to HTML, using XSL-FO, and using an XML-based composition system (3B2). The advantages and disadvantages of each option will be thoroughly discussed. No prior knowledge of XML is necessary; this seminar is designed to help you understand the possibilities for using XML effectively.

The Evolution of Licensing and What It Means to Our Business Strategies

Moderator:
  • Carol Richman, Director of Licensing & Electronic Publishing, Sage Publications

Speakers:

  • Julie Steffen, Associate Journals Manager and Director, Astronomy Journals, The University of Chicago Press
  • Jan Peterson, Vice President for Content Development for Infotrieve, based in Los Angeles
  • Tom Ryan, Director, Site Licensing, AAAS
  • Keith Murphy, Associate Director, Worldwide Copyright Management

Licensing content has progressed from allowing permissions for reuse of content, to translation rights and allowing full text in aggregated products and databases. And, as many publishers develop systems to deliver content to users, licensing increasingly involves the users of content. The focus of this seminar will be on sharing information about how licensing has evolved over the last ten years. Special attention will be given to licensing agreements, licensing content, and developing infrastructures that help manage content and agreements. Other Presentations: Alma Wills

Linking Implementation

Moderator:
  • Ed Pentz, Executive Director, CrossRef
Speakers:
  • Chuck Koscher, Director of Technology, CrossRef
  • Jenny Walker, Director of Sales and Marketing, Information Services Division, Ex Libris, Inc.
  • Oliver Pesch, Senior Vice President, Chief Architect, EBSCO Publishing
  • Jim Mouw, Acquisitions Librarian and Electronic Resources Officer, The University of Chicago Library
  • Stephen P. Cohen, Manager, Electronic Publishing, IEEE

It’s been said in the scholarly community that “if it’s not online, it doesn’t exist,” but now it’s also true that “if it’s not linked, it doesn’t exist.” Linking has grown very complex in the last few years, and users’ expectations are always increasing. Linking involves primary publishers, secondaries, libraries, and new organizations and standards such as CrossRef, DOIs, and OpenURLs. Organizations providing online content need to think about outgoing and incoming links and how to make their systems as dynamic as possible. What’s the best way to go about linking? What are the key things to consider about linking? What are the main trends in linking developments? This seminar presents a distinguished panel of linking experts who have practical experience and will share their knowledge.

Pricing and Value in Electronic Literature: Validating Pricing Policy in a Complex Market

Moderator:
  • John Cox, Principal, John Cox Associates
Speaker:
  • Andrea Powell, Product Development Director, CABI Publishing and Vice-Chair, Association of Learned & Professional Society

The establishment and implementation of effective pricing policy is fundamental to the survival and ongoing prosperity of any business. Pricing printed books and journals has left publishers ill prepared for the complexity of setting appropriate prices for electronic products in the library market. Electronic information enables libraries to deliver content to many users direct to the desktop at the same time. Issues of institutional size, bundling separate titles into packages that are really databases, the emergence of consortia seeking “bulk deals,” and the potential exclusion of small publishers from such deals force us to become more innovative in our pricing. This seminar presents an overview of current pricing practice. It will examine some of the pricing models that are in use for journals and eBooks. It will compare and contrast the effectiveness of these models in both maintaining publishers’ revenues and meeting market requirements. It will also examine ways of assessing “value-for-money” in current pricing practice. It will review some of the initiatives that are developing to give small publishers—particularly societies and other nonprofit publishers—might find their “place in the sun” by creating alliances or coalitions to provide content to consortia.

Content Management

Moderator:
  • Ed Colleran, Director of Publisher Relations, Copyright Clearance Center
Speaker:
  • Bette Brunelle, Executive Vice President, Products and Services, Ovid

Content is king, content is king, all hail the king! Never before has there been such a buzz around content management as there has been with the advent of digital information. The more sophisticated the technology, the more diverse the content distribution methods and the more crucial content management is to creators, users, and distributors of digital information. This seminar will cover issues relating to licensing; rights management and rights protection following a model that considers technology as an enabler; process and systems to be used; licensing issues; and the impact of user role changes.