2007 SSP TMR
Interview 1: “The Changing World of Online Reference”
Speaker: Jenny Walker
Interviewer: Alma Wills
Interviewer: Alma Wills
Reference is about meeting the dual objectives of finding facts and getting context. The web has exploded with a myriad ways to find facts (sometimes with lots of ‘wish-they-were-facts’ thrown in), but getting authoritative context and making sense of what you’ve find elsewhere–that is still at a premium and represents a business opportunity for those who do it well. This session will explore how reference publishing is continuing to grow at a time when free-content encyclopedias and reference sites abound.
Speakers
Jenny Walker
Jenny is executive vice-president marketing for Credo Reference (formerly Xrefer) and is based in London, UK. Prior to joining Credo Reference in 2006, Jenny was corporate vice-president marketing for Ex Libris. Jenny has
a particular interest in standards in the library and information marketplace and has been actively involved in the development and deployment of standards such as the OpenURL and metasearch standards.
a particular interest in standards in the library and information marketplace and has been actively involved in the development and deployment of standards such as the OpenURL and metasearch standards.
Alma Wills
Alma is a partner in the Kaufman-Wills Group, LLC, a consulting firm specializing in services to scholarly publishers. She is US Editor Emeritus of Learned Publishing and a member of the Advisory Board of the Johns Hopkins University Press.
