Home   »   Events   »   Past SSP Events   »   2007 SSP TMR   »   schedule

2007 SSP TMR

Interview 3: “MyMathLab: Redesigning College Mathematics”

Speaker: Greg Tobin,
Interviewer: Thane Kerner

“The higher education market is quickly evolving to digital delivery. The key difference between digital and traditional delivery is digital’s capacity to provide assessment and feedback for the student. Tobin describes the current market in higher education mathematics, with a special focus on developmental math, and looks at how an online homework and tutorial program called MyMathLab has become a popular and effective way to raise students’ performance in mathematics. Lessons for the academic publishing arena will then be highlighted in discussion.”

Speakers

Greg Tobin
Greg Tobin is President of the higher education mathematics group of Pearson Education, which includes the imprints Prentice Hall and Addison-Wesley. He joined Addison Wesley in 1994. Prior to AW, he worked for Houghton Mifflin (1986-1994) and Little, Brown (1981-1986).
Thane Kerner
As co-founder, President, and Chief Executive Officer of Silverchair, Thane Kerner has since 1993 led the organization’s strategic development of platforms and professional services that focus on the intersection of technology with health care knowledge. Medical informatics, the semantic web, clinical information processes, and web-based learning are the foundations for a broad variety of Silverchair-created health reference products delivered via networked digital media. Thane serves on the Executive Council of the Professional and Scholarly Publishers Division (PSP) of the Association of American Publishers; as Co-Chairman of the American Medical Publishers Committee; and on the National Library of Medicine’s Publishers Advisory Panel. He is an advocate for issues of concern to the health information industry, and a frequent speaker and moderator at industry conferences including the Society for Scholarly Publishing (SSP) Top Management Roundtable, the Council of Science Editors (CSE), the PSP Annual Conference, the AMPC Medical Informatics Seminar, and the AMPC-National Library of Medicine Biennial Symposium.

Prior to establishing Silverchair, he was publisher of Experimental Hematology, the official journal of the International Society for Experimental Hematology. He holds a Bachelor’s Degree from the University of North Carolina at Chapel Hill.