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2007 SSP TMR

Presentation 2: “Copyright Challenges in Publishing and Media Outside the Schola

Speaker: Tracey Armstrong

“Copyright is a critically important tool in the Web 2.0 environment. This session will touch on the growing importance of licensing, opportunities for new business models, user-generated content, and lessons learned from other publishing sectors.”

Speakers

Tracey Armstrong
Tracey Armstrong joined CCC in 1989 and today is President and CEO of the non-profit organization. Tracey has been a key driver in CCC’s emergence as the largest provider of text copyright licensing solutions used throughout the U.S. and around the world. Since she joined CCC, the company has grown from 40 employees and $10 million in revenues to more than 200 employees and $163 million in annual sales.

Previously, Tracey served as Chief Operating Officer, Executive Vice President and Vice President of Transactional Services, where she led the development of numerous innovative service offerings, including Rightsphere, CCC’s Web-base rights advisory and management solution. Her early work in operations resulted in the creation of many of the company’s critical internal systems. She holds an MBA from Northeastern University.