2011 SSP 33rd Annual Meeting, Westin Copley Place, Boston
Concurrent 4B: What Our Readers Actually do on Scholarly Publication Sites….
In 2000 Andrea was employed as a Vice President of Professional Services at Invisible Worlds located in San Francisco, CA. Invisible Worlds created protocols for the transport of metadata.
Prior to joining Elsevier, Andrea was employed at LexisNexis, (a Reed Elsevier company) in Dayton, Ohio. She worked in a variety of departments at LexisNexis including Data Development and Large Law Firm Marketing. She was also the product manager for several key products including: Lexcite, Freestyle Natural Language Search, Company Dossier and the Nexis News indexing taxonomy.
Andrea is a licensed lawyer and practiced law in Ohio for several years before joining Reed Elsevier.
She is a frequent lecturer on the user centered design process and the value of incorporating the user into the development process.