Publishers today are taking an aggressive approach to applying metadata to their content, both programmatically and manually. So much emphasis has been placed on metadata that metadata is becoming just as important as the content.
There are a wide range of tools to help in the application of metadata, as well as knowledge management companies that provide subject matter experts to enrich content.
This session will explore the current trends in metadata management, the tools and technologies that are being embraced, what service providers are doing to help enrich content, and best practices for a successful metadata program.
