Editing, Branding, and Authority: What’s the Publisher’s Role?

As SVP, Sales & Marketing, Fabien Savenay directs company-wide sales and
marketing activities since 2005.

Prior to joining Seed he was Global Head of Advertising & Sponsorship at
Nature Publishing Group, as well as Publisher of Naturejobs, a classified
career resource for professional scientists that won an EPpy award for Best
Internet Classified Service under his leadership. Prior to that he owned the
advertising agency Es Media in Paris.

Fabien was born in France and educated at the Grand Ecole de Communication
et Marketing (Groupe INSEEC) in Paris and at the London Business School.

Scott Hensley edits and contributes to The Wall Street Journal Health Blog.

The blog (available free at http://blogs.wsj.com/health) offers news and analysis on health and the business of health.

An editor in the paper’s New York Health and Science Bureau, Mr. Hensley joined the Journal in 2000 and covered health care and the pharmaceutical industry for seven years. He also wrote “Follow the Money” an online column that looked at the health-care industry.

His story about Pfizer Inc.’s failed attempt to develop an anti-aging pill was part of a series on soaring drug prices that won a New York Press Club award for business coverage in 2003.

Previously, he wrote for Modern Healthcare, where he was New York bureau chief, and American Banker.
Born in Texas, Mr. Hensley earned a bachelor’s degree in natural sciences from Johns Hopkins University and a master’s degree from Columbia University’s Graduate School of Journalism. He is a member of the Association of Health Care Journalists.

As Vice President of Global Partnerships for Seed Technology, Joy Moore works with organizations, interest groups, and individuals to define and implement technical resources that serve the interests of scientists around the world.
Before coming to Seed Media Group, Joy was a Publisher at Nature Publishing Group, working with leading scientific and medical societies to extend their publishing programs. She also led the launch of the Nature Network Boston site.

Joy received a BA in English Literature from the College of William and Mary, but very quickly turned her interests toward scientists and scientific communication through her first job as Managing Editor for the Journal of Investigative Dermatology. She also held a number of journal and website development and management positions with Blackwell Publishing.

Joy lives by the sea in Marblehead, Massachusetts and heads up Seed Media Group’s newest office in Cambridge, MA.