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2012 SSP 34th Annual Meeting “Social, Mobile, Agile, Global: Are You Ready?”

Concurrent 1C: Discovery Beyond Google



Search engines play a vital role in bringing readers to scholarly articles. While publishers have put great effort into search engine optimization, a new breed of scholarly discovery services is on the rise. These new tools rely on high quality metadata and Application Programming Interfaces (APIs). This session will present practical information for best practices in creating metadata and APIs. Publishers will offer lessons learned in creating resources for developers, and developers will discuss how publishers can best meet their needs.


Vishal Gupta, Elsevier
Vishal is the Director of Developer Network at Elsevier Inc. where he leads the development of partner and developer ecosystem to drive innovation on Elseviers applications platform that enriches and expands the information search and discovery experience for over 15 million users worldwide. In his three years at Elsevier, Vishal has worked in different roles in product development, business development and building strategic partnerships.

Prior to Elsevier, Vishal was working in public sector promoting community driven conservation, publicprivate partnerships and social entrepreneurship based on sustainable environmental policies. He has nine publications in scientific journals, a World Bank working paper and a book
chapter to his credit.

Vishal holds an MBA from The Wharton School at the University of Pennsylvania, an MS in Environmental studies and a BS from Delhi University. Vishal is an avid traveler, black and white photography enthusiast, and a diehard cricket and tennis fan.

Phill Jones, Digital Science
Head of Publisher Outreach, Digital Science. Phill use his talents to spread the word about the Altmetric, figshare and ReadCube publisher offerings through conference presentations, thought leadership pieces, webinars, authoring case studies and other forms of outreach. Prior to this he worked at Labtiva, a Digital Science backed educational software company out of Cambridge, Massachusetts. Their primary product is ReadCube, a hybrid next-gen reference manager, literature discovery tool and article reader. Phill was Labtivas VP of Business development. Prior to joining Labtiva, Phill was the Editorial Director at JoVE, the unique scientific video journal. In a former life, he was a research scientist with publications in fields as diverse as neuroscience, microscopy and plasma physics. Phill is a microscopy and business development consultant at Harvard Medical School. Originally from the UK, Phill obtained a PhD in physics from Imperial College, London.
Lettie Conrad, SAGE Publications, Inc.
Lettie Conrad came to SAGE Publications in 2006 after four years managing the publications program for a think tank in Washington, DC. As the Online Product Manager, Lettie leads strategic, user-centered development for SAGE’s award-winning web-based content products and platforms, hosting inter-disciplinary reference materials and an international suite of more than 550 academic and professional journals. She is instrumental in launching new web products, developing new online features and web-publishing systems, and maintaining outstanding content quality on SAGE platforms. Lettie has a master’s degree in Mass Communication from California State University, Northridge.
Damon Zucca, Oxford University Press
Damon Zucca is reference and online publisher at Oxford University Press, where he oversees the planning and development of a range of print and digital publishing initiatives, including Oxford Biblical Studies, Oxford Bibliographies, and Oxford Research Reviews. He has been working in scholarly book publishing for fifteen years as an editor at Garland Publishing, Routledge, and Peter Lang before coming to OUP.