2012 SSP 34th Annual Meeting “Social, Mobile, Agile, Global: Are You Ready?”
Concurrent 2D: Juggling Agile, Global and Customers’ Needs
Emilie Delquie, Publishers Communication Group
Beyond the juggling act, this session will look at concrete examples from four companies that have successfully adapted their structure and their partnerships to be able to respond to customers’ needs in more languages and more time-zones by simply being more flexible with their services. Authors, researchers and subscribers are more global than ever and publishers need to make sure they have the right infrastructure and resources in place to find local solutions even from 3,000 miles away.