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2012 SSP 34th Annual Meeting “Social, Mobile, Agile, Global: Are You Ready?”

Concurrent 5A: Username Unknown – …..

Richard Padley, Semantico

There is a striking gap between theory and practice in the integration of social media and scholarly publishing. Many consumer brands have realized the potential of social media. Publisher content platforms, by contrast, do nothing or simply provide links for sharing, despite the tangible benefits of using social media in terms of usability for end users and increased online traffic. The emergence of ORCID as a mechanism for contributor identity raises the stakes for publishers as it separates the management of individual identity from the publisher platform. This model of federated identity is already prevalent in the consumer world; using Facebook or Twitter as a login mechanism significantly lowers the barriers to usage of personalized websites. In this session we’ll examine the current state of integration in scholarly websites, hear lessons learned, and examine options for deeper integration with social platforms and identity services such as ORCID.


Jan Reichelt, Mendeley
Jan is Co-Founder and President of Mendeley (www.mendeley.com), a London- and New York-based technology startup. Since its launch in 2009, Mendeley has grown into one of the world’s largest research collaboration platforms and crowdsourced research databases, with more than 2m users and 350m uploaded documents. Together with his co-founders, he has been awarded “European Founder of the Year 2013”. Jan was also a lecturer in Electronic Business and Information Management at the University of Cologne and served as an advisor to SAPs supervisory board. Besides this, hes totally fascinated with Latin-American dances (such as Salsa), regularly attending (very non-academic) dance congresses.
Charlie Rapple, TBI Communications
Charlie Rapple is Associate Director of TBI Communications, which offers strategic consultancy and outsourced marketing implementation to publishers, societies and others in the scholarly information sector. After several years at the interface of publishers and libraries, she has a strong working knowledge of topics ranging from the semantic web and social media to discovery and business models. She is actively involved in UKSG; having chaired its marketing subcommittee, she is about to begin a three-year term as treasurer. She also founded the KBART initiative to improve metadata sharing. Charlie holds a BA from the University of Bristol and a postgraduate MDip from the Chartered Institute of Marketing, of which she is a chartered member. In her spare time, she drives her 1974 CitroIn DS, listens to vinyl and messes about on rivers.
Paul Dlug, American Physical Society
Paul Dlug is the Assistant Director of Journal Information Systems at the American Physical Society (APS). He joined the APS product development group in 2001 and has been a key contributor to the development of the journal platform, archive, and associated systems. Prior to joining APS he was involved in several startup companies, including Starmedia, a large portal site for the Spanish/Portuguese speaking world, and Caliber Design, an e-commerce software provider. Paul is interested in solving problems and driving change through technology and design.