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Embracing Technology and Process Changes to Successfully Transform a Scholarly Publisher

November 8, 2005, PALINET Headquarters, Philadelphia, PA

Understanding how to balance the significant gains associated with new technology with the real costs – both human and financial – often linked with widespread change, is often daunting to publishers. This seminar will explore a variety of book and journal technologies, the challenges some publishers have faced when implementing them, how they overcame them, the process changes that worked, as well as where the industry is headed next from a technology perspective.

Seminar Managers and Moderators:

  • Barry Bealer, President and CEO, Really Strategies, Inc.
  • Elizabeth Nolan, Vice President, Market & Services Development, SPI Publishing Services

Speakers:

  • Bill Trippe
  • Bill Witscher, Associate Director, HighWire Press
  • Bob Braughler, Materials Research Society
  • Evan Schnittman, Vice President, Market & Services Development, SPI Publishing Services
  • Jabin White, Executive Director of Electronic Production, Elsevier
  • Linda Drumheller, Director of Editorial Production, American College of Physicians
  • Lori Barber, Client Development Manager for ScholarOne® Manuscript CentralTM
  • Patti Ward, Director of Product Management, Wolters Kluwer Health – Medical Research

Biographies:

Barry Bealer, Co-founder, Really Strategies Inc., has served as president and CEO of the company, based in Lansdale, Pa. Under his leadership, Really Strategies has grown into a full service consulting and software integration firm that helps publishers bring strategy, content, and technology together.

Bill Trippe, has more than 20 years of technical and management experience in electronic publishing, content management, and SGML/XML and related technologies. He brings a unique blend of strategic and hands-on knowledge of the products and trends that are shaping the publishing and content technology marketplace.

Bill Witscher, Associate Director, HighWire Press. He received a BA in Anthropology from Northwestern University in 1965 and an MBA from Stanford University in 1970. He then spent 24 years at Stanford in a variety of positions in finance, information technology and management. After three years at a software consulting firm in San Francisco, he returned to Stanford and joined HighWire Press. Currently he is an Associate Director with primary responsibilities for new products and services, application development, and production content processing.

Bob Braughler, is currently overseeing the Materials Research Society’s move to a CMS-managed Web site – a year-long process that involved soliciting and selecting vendors, preparing and re-focusing existing content, and staff training. Prior to joining MRS in 2003, Bob spent over 5 years creating and managing Web content for clients such as Cox Interactive Media, Coca-Cola, and the Pennsylvania Department of Tourism and Economic Development.

Elizabeth Nolan, Vice President, Market & Services Development, SPI Publishing Services, brings to SPI over 17 years’ of publishing experience in marketing and business development. She most recently held the position of General Manager, Thompson Interactive for Thompson Publishing Group. Prior to this, Elizabeth served as Vice President for Business Development at The Worldwatch Institute and as Director of Marketing, Society Periodicals for Lippincott Williams & Wilkins.

Evan Schnittman, Vice President and Senior Director, Rights, Business Development for Oxford University Press – USA for the past 3 years. Evan is responsible for all rights and licensing of OUP’s products, OUP’s public Web site and online bookstore, and for the technical development of OUP’s electronic products.

Jabin White, Executive Director of Electronic Production, Elsevier, is dedicated to topics such as markup languages and supporting tools, content management, and workflow engineering. He came to Elsevier as part of the acquisition of Harcourt Health Sciences, where he led the Electronic Publishing Services.

Linda Drumheller, Director of Editorial Production, American College of Physicians, where she manages programmers who develop editorial production systems and medical copyeditors who produce content for publication. Her career in electronic publishing spans over 25 years, including positions at McGraw-Hill, Peterson’s Guides, and Franklin Electronic Publishers.

Lori Barber, Client Development Manager for ScholarOne® Manuscript CentralTM, a leading system for online manuscript submission and review. She joined ScholarOne in early 2000 when Web-based editorial systems were “bleeding edge” technology. Lori formerly managed production and online publishing workflows for The American Journal of Clinical Nutrition.

Patti Ward, Director of Product Management, Wolters Kluwer Health – Medical Research. With 10 years of publishing experience Patti has been responsible for using today’s innovative technologies to deliver a web enabled end-to-end publishing pipeline, which allows Wolters Kluwer to leverage their publishing assets irrespective of where the content is produced.