Silverchair – “Finding New Audiences for Your Content: What Publishers Can Learn from Public Radio”

Wednesday, September 23, 2020 | 11 am EDT
Webinar

As audiences or user bases change, many publishers are adapting by aggregating or syndicating content, adding in product features, or investing in marketing technology. As the Senior Product Manager for Emerging Platforms at NPR, Ha-Hoa Hamano spends her time thinking through how to adapt NPR’s content delivery and products to maintain or reach new audiences. How has NPR grown and stayed connected with its audience as technology has taken most of us away from Morning Edition during our commute?

The webinar will also look at how publishers have approached these challenges, and what they’ve learned along the way.

Register Now!