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2014 SSP 36th Annual Meeting

Concurrent 3C: Building and Leveraging Engagement in the Era of the Social Web

Concurrent 3C: Building and Leveraging Engagement in the Era of the Social Web

The duel forces of economic pressure and technological advances have created an environment in which readers increasingly look outside of the traditional publisher->library-> patron pathway in order to obtain scholarly articles. These circumstances pose both a concern for both publishers and libraries in terms of disintermediation and an opportunity to engage with researchers in new ways.A panel consisting of representatives from diverse stakeholders would explore how publishers, technology, vendors and libraries alike are reaching out to researchers on the their own terms and providing services based around enhancing existing academic workflows in order to not merely reverse the trend of disintermediation but create new business opportunities that capitalize on the social web.
Moderator: Phill Jones, Digital Science


Becky Albitz, Bates College
Becky Albitz is the Associate College Librarian for Collection Management at Bates College in Lewiston, Maine. Previously she was the Electronic Resources and Copyright Librarian at Penn State, Head Librarian at Penn State Shenango, Media and Performing Arts Librarian at NYU, and the Media Librarian at the University of Iowa. She received her undergraduate degrees in film and English from the University of Rochester, a masters in film from Penn State, an MLS from The University of Pittsburgh, and her doctorate in higher education from Penn State. Becky has published widely and given numerous presentations on media, electronic resource licensing, and copyright issues. Her most recent publication is Rethinking Collection Development and Management, which she co-edited for Libraries Unlimited.
Ryan Jones, Pubget
As one of three founders, Ryan manages sales, marketing and finance for Pubget, a Copyright Clearance Center company that develops cloud-based search tools. He joined Pubget from Microsofts enterprise search group, where he helped some of the worlds largest web sites build better user experiences with search technology. Before Microsoft, Ryan ran a media search business for FAST Search, and built technology market strategies at Commonwealth Capital and the Yankee Group. Ryan has an AB from Dartmouth College and an MBA from UC Berkeley.
Grace Baynes, Nature Publishing Group
Grace Baynes is Head of Communications for Nature Publishing Group (NPG) and Palgrave Macmillan, where she is responsible for global corporate communications, editorial press office, social media and community outreach. Prior to joining NPG in 2007 to build their corporate communications function, Grace was Head of Marketing and Public Relations for BioMed Central, and developed their marketing and PR strategies in the formative years of open access publishing. Grace began her career at Elsevier working in editorial and corporate communications. Chair of the STM Associations communications committee, she is active in science communication, STEM education, and publishing industry initiatives.