2017 SSP 39th Annual Meeting
Concurrent 2B: Finding our Voices…
The scholarly publishing industry has a serious communication problem: we know what we do is important and that we add value for our readers and authors, yet we have a really hard time telling our story and explaining that value. While most publishers seem to prefer to “fly beneath the radar” it is increasingly important that we justify our existence, particularly as new policy activities add regulatory demands to the publication process. The panel will feature leading communicators who will discuss their efforts, suggest optimal strategies and lessons learned.
Moderator: David Crotty, Oxford University Press
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