2017 SSP 39th Annual Meeting
Concurrent 2F: Knowledge Integration…
In this session, we explore how societies are successfully serving their members educational and professional needs, and delivering information that will keep their readers engaged. We will take a look at how societies are breaking down the silos in their organizations and integrating the knowledge outputs from across their program areas to create new products and formats to appeal to both their membership and readership. Session attendees will learn about innovative approaches to capitalize on their existing information assets: clinical practice materials, education resources, journal and book content, meeting abstracts and courses, news and policy pieces, and more. Pulling together cross-organizational, cross-product information provides a new service of particular importance in this age of content overload. This session will demonstrate how societies and publishers can create more value and transcend traditional publication boundaries to capture and retain the attention of their target audiences.
Moderator: Dana Compton, KWF Consulting
Twitter Handle: danamcompton
Twitter Handle: isaropate
Twitter Handle: AACC_KristenH